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SD Loyal Launches Special Edition ‘Black Lives Matter’ Jerseys

By USLChampionship.com Staff, 07/09/20, 1:46PM EDT

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Players will wear the BLM alternate kit during upcoming seasons to continue the fight against racism and injustice

SAN DIEGO – San Diego Loyal SC unveiled on Thursday its newest initiative in the continued fight against racism and injustice, releasing its ‘Black Lives Matter’ alternate jerseys. Starting in the club’s contest against Real Monarchs SLC on July 11, which will air live on ESPN Deportes nationally, and continuing for the next two seasons, players will wear the alternate jerseys to continue to raise awareness around the importance of inclusivity and diversity in the community.

“Loyal is more than just our name – it’s our mantra,” said President of SD Loyal, Warren Smith. “The Loyal in our name is symbolic of the diversity in our community, and now more than ever we stand by this. It’s time to show our loyalty and stand together in the fight against racism and put an end to the violence fueled by hatred against our black community.”

The alternate jerseys feature a full black kit with dark teal accent with ‘Black Lives Matter” across the nameplate on all players. The phrase “Together San Diego” will run down the side of each player jersey. 

At the end of the season, the player-worn jerseys will be auctioned off to fans with the profits going toward the Association of African American Educators of San Diego (AAAE), an organization that advocates for equity in education within the ethnically diverse pupil population of San Diego County.

“As a professional sport team, we have a duty to use our voices in a productive, meaningful way to benefit our communities,” said EVP of Soccer Operations and First Team Manager Landon Donovan. “We will not be silent about racial injustice and encourage our fans and community to join us in taking a stand.”

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